What's On

Enter the 2025 Cake Competition! Read more about this year's theme - The Festive Edition, and find out how to enter. 

Enter the 2025 Gingerbread Competition! Read more about this year's theme - The Playful City, in partnership with The Gingerbread City and find out how to enter. 

Book your spot on hands-on Pro Masterclass and take your cakes and bakes to the next level! Choose from a selection of cake decorating, biscuit decorating and chocolate making sessions. 

Bake your day extra special – go VIP! Sip a glass of fizz, enjoy unlimited VIP Lounge Access and take home a goody bag worth over £30!

See our line-up of baking stars who are set to take centre stage with live Q&A's and demonstrations in 2025, sharing their top tips, tricks and hacks for all things cake and bake!

Get a slice of the action and check out The Cake and Bake Stage 2025 Timetable!

Visit the KitchenAid stand to see their iconic mixers in action! Watch live baking demos, pick up expert tips and be inspired to create your own show-stopping bakes.

Join Homepride for a special appearance from Fred and visit the stand for a chance to win daily prizes!

After their talks on The Cake & Bake Stage, meet the experts and have your book personally signed, courtesy of Waterstones – a wonderful keepsake to treasure. 

Discover the amazing brands, retailers, bakers and artisans who exhibited in 2025.

Sample and shop delicious sweet treats from leading artisan bakers and cake makers.

See the 2024 musical-inspired cake installation, celebrating the debut of Wicked: The Movie.

Enjoy free live cooking demos on the Christmas Kitchen stage from celebrity and expert guests as they cook up festive favourites!

Celebrate the start of the festive season... your ticket to The Cake & Bake Show also gets you FREE entry to Ideal Home Show Christmas!

• Knead more Christmas cheer? Take an hour out of your visit to enjoy one or more of our Tipsy Workshops. Book your workshop to join the festive fun!

The Eat & Drink Festival is one of the UK’s leading indoor food festivals - championing artisan producers, celebrated street food vendors and the best food and drink suppliers. FREE Entry with your Cake & Bake Show ticket!

From live demonstrations and hands-on Pro Masterclasses to spectacular cake displays and shopping galore, check out the highlights from the 2023 show.