The Cake & Bake Show returned to ExCeL in London for its seventh show-stopping year, with more visitors and big name brand activations than ever before.
The event delivered the ultimate experience for baking enthusiasts. Interactive workshops, a host of respected bakers and specially curated content attracted record high visitor numbers.
An impressive array of big name brands, skills classes, book signings and baking markets greeted guests alongside five of the most formidable celebrity names in the baking world; Candice Brown, Rosemary Shrager, John Whaite, Eric Lanlard and Jane Asher who all cooked up a storm in the Baking Theatre. And, proving to be the staple ingredient for the show’s success, the eclectic display of illusion cakes – including this year’s impressive Big Ben instillation crafted by internet sensation Rosie Cake Diva – pulled in the crowds to make international headlines.